Monday, August 19, 2013


That's it...24. We all get the same number of hours in a day. Isn't it always amazing how some people seem to get so much more done with their "24" than others?

I realized what the difference was between those who really maximized their 24 hours and those that simply shelved their activities into another box of "tomorrows" and hoped for better luck the next day. 

You can say it is time management or personal responsibility or devotion or even work ethic, but I say it's PASSION. When a person is passionate about something, they do not let it sit in the background or wait around for a good time to address what interests them. Passionate people are led by their passions to "do something" and in that process they develop strategies for maximizing their "24".

There are many people passionate about a cause or a service or product who are still doing many of the countless things people must do daily just to survive. Many are working at a job, or two, they are not really excited about. Many have the responsibilities of raising a family and taking care of all their needs as well as trying to make room for their own. And many already have a fully loaded platter of  "To-Do" activities which barely makes squeezing in what they are passionate about easy and yet they do.

So why do I think passion is a driving force behind getting the most out of your "24"? Because passion makes you WANT to get up earlier to tackle some issues relating to your passion or keeps you up later because you cherish the quiet time when everyone else is asleep as your special time to address the passion you want to fulfill.

Passion helps you prioritize any free time you have. You make wiser choices from whether to spend an afternoon at the local pool or go shopping or head out golfing to choosing to devote that time to developing your product or service.

Passion dictates your needs. It is easier to pass up an item you want but don't really need when you know that the money you save can be put towards launching and growing your passion.

AND...Passion minimizes your complaining. You might have once thought rolling up your sleeves and working hard for someone else was wasting time or crimping your freedom, but do it for something YOU are passionate about and you hardly think of it as such.

In the next few posts, I will be looking at specific ways to carve out more time in your "24" to work on and grow your passion.

People with a real desire stop saying, "I don't have time" and start saying, "I don't want to miss the opportunity." They stop telling themselves, "Someday I am going to..." and start saying, "This might be the best time I ever get to...." and they let go of the belief that they are not in a position to make changes and embrace the knowledge that sometimes the best time is NOW.

Stick around and learn how to make your "24" seem like more.

What do you really WANT to do with your "24" and is it working for you?

Kathy Brunner is an Author, Speaker and Branding Specialist. If you would like to have her speak at one of your events, contact her HERE.Interested in a FREE 1/2 hr. consult to have Kathy help you uniquely brand a service or product? Contact Kathy HERE 

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